About Me

My Journey So Far

A blend of formal education, hands-on experience, and leadership across industries and roles.

My Journey So Far

A blend of formal education, hands-on experience, and leadership across industries and roles.

Blending creativity with storytelling.

My journey isn’t just about learning skills, it’s about learning to express ideas that inspire. What began as drawings and designs evolved into stories that connect brands with people, turning creativity into communication that matters.

Work Experience​

From founding my own agency to leading product marketing and digital strategy for startups and global brands.

Student Assistant - Marketing Cloud

Built automated student journeys, SQL-driven data flows, and AMPscript personalization in Marketing Cloud. Built automations cutting manual setup time by 40%.

Aug 2024 - Present
ITS, California State University, East Bay
Hayward, CA

Social Media Consultant – Legal Marketing (Volunteering)

Boosted social presence through Reels, Shorts, and storytelling campaigns. Achieved 4.3X engagement growth in 5 months and improved hashtag discoverability, driving stronger inbound leads.

Oct 2024 - Present
Wiideman Consulting
Los Angeles, CA

Marketing Advisor

Consulted 3+ small businesses including a skin & body care center, a sports equipment brand, and a bead store. Delivered brand kits, website suggestions, and SEO strategies that boosted visibility and supported measurable revenue growth.

Mar 2025 - Aug 2025
NorCal SBDC
California, USA

Student Assistant - Social Media

Created the MSMA program’s official pages and established its online presence. Promoted events, student achievements, and faculty insights through campaigns that boosted engagement by 35% and positioned the program as digitally visible to prospective students.

Mar 2025 - Aug 2025
California State University, East Bay
Hayward, CA

Digital Marketing Manager (Founding Marketer)

Joined as founding marketer and launched the B2C segment featuring on Shark Tank India. Acted as the bridge between product, sales, CX, and marketing teams. Built 0–1 marketing systems and GTM strategies, helping revenue grow from ₹10M to ₹60M.

Read MoreJan 2023 - Jul 2024
Janitri Innovations Pvt Ltd
Bengaluru, India

Unit Head - Customer Experience & Brand Reputation

Promoted from ORM to lead CX and reputation, managing a 20+ member team. Increased CSAT by 25%, improved ratings by 1.5 stars, revamped CEO’s digital presence, and reduced resolution time through SOPs and CRM workflows.

Read MoreSep 2021 - Jan 2023
NoBroker Technology Pvt Ltd
Bengaluru, India

Co-Founder

Founded a digital agency that scaled 11+ brands. Delivered websites, campaigns, and SEO strategies that generated 300% average ROI for clients across industries.

Nov 2020 - Dec 2021
Digiklub Media
Bengaluru, India

Team Lead - Digital Marketing

Joined as founding marketer and built digital presence from scratch, logo, website, and lead funnels. Ranked on page one for broad keywords within 7 months and delivered 10X ROI on ad spend.

Read MoreAug 2020 - Sep 2021
CPMC Relocation & Logistics
Bengaluru, India

Digital Marketing Intern

Supported SEO audits, competitor analysis, and content updates. Improved blog ranking visibility and gained foundational skills in digital marketing execution.

Jan 2020 - Jun 2020
Radtel India Pvt Ltd
Bengaluru, India

Education

Learning never stops. I've pursued marketing across continents and disciplines.

Master of Science in Marketing Analytics

California State University, East Bay – Hayward, CA, USA · Aug 2024 – Dec 2025

Focused on product marketing, analytics, and AI-driven decision-making. 

GPA: 4.0/4.0 (Dean’s List).

Post Graduate in Digital Marketing and Growth

Indian Institute of Management, Visakhapatnam – India · Mar 2023 – Mar 2024

Specialized in growth marketing, automation, and performance strategy.

Graduated with A+ distinction.

Master of Business Administration in Marketing

Global Institute of Business Studies – Bangalore, India · June 2018 – May 2020

Led marketing club initiatives and live startup projects.

College Topper and University Rank Holder

Bachelor of Business Management

Davan Institute of Advanced Management Studies – Davangere, India · June 2015 – May 2018

Graduated 1st Rank & Gold Medalist with 95.5%, specializing in marketing.

Commerce – EBAS (Economics, Business, Accounting & Statistics)

St Aloysius Pre University Collage  – Harihar, India · June 2013 – May 2015

Score: 84%

Side Border Style

Design a testimonial with a side border style. You can apply any color on your side border to make it more engaging to your audience.

Finalist at MTV Get a Job

MTV India - Aug 2020 Selected as one of the national finalists on MTV India’s premier career reality show.

Achievements

Milestones that reflect my passion, performance, and perseverance.

Oscar Scholar at CSU East Bay

Awarded for academic excellence and leadership contributions during my master’s program.

Marketing Resilience Scholarship Awardee at CSUEB

Recognized for demonstrating creativity, consistency, and grit in the field of marketing.

Finalist at MTV Get a Job

Selected as one of the national finalists on MTV India’s premier career reality show.

University First Rank Holder and Gold Medalist at Davangere University

Graduated top of the class in BBM with 95.5%, earning the gold medal for academic excellence.

University 5th Rank Holder at MBA

Ranked among the top 5 in the MBA program at GIBS Business School for academic and leadership performance.

University Topper for MSMA Program with 4.0 GPA

Achieved a perfect GPA at California State University, East Bay and graduated as program topper.

Employee of the Month (Multiple Times) at Janitri

Recognized repeatedly for delivering impactful results across digital and product marketing.

Employee of the Month at NoBroker

Awarded for leading customer experience improvements and driving online brand reputation.

First-Generation Founder

Started my own agency, Digiklub, to help small businesses build their digital footprint from the ground up.

Core Strengths

What I bring to every team, campaign, and strategy.

Founder
Mindset

Built Digiklub from scratch and led 11+ client projects across industries. Always think in terms of ROI, scalability, and ownership.

Creative + Analytical Thinking

Balanced data and design, from building conversion-optimized websites to designing email flows and analyzing campaign performance at Janitri, CPMC, and SBDC.

Customer-First
Approach

Improved CSAT by 25% at NoBroker and conducted user research at Janitri to improve onboarding and product messaging.

Results-Driven
Execution

Drove 78% increase in leads at Janitri, 300% ROI at Digiklub, and 3X ROAS through paid media at CPMC, all rooted in clarity, focus, and follow-through

Proactive
Problem-Solving

Whether building a GTM from scratch or resolving low engagement on social media, I proactively ideate, test, and iterate until the solution sticks.

Leadership & Team
Collaboration

Led a 20+ member CX team at NoBroker, trained creatives at Digiklub, and managed cross-functional collaboration at Janitri and CSU East Bay.

Trusted By Brands Across the Globe

From early-stage startups to funded companies - I’ve helped brands grow, launch, and scale across various sectors.

Industries I’ve Made an Impact In

My experience spans across B2B and B2C sectors, helping brands grow, launch, and scale across different markets with tailored strategies.

Health Tech / Healthcare

Real Estate / PropTech

Transport & Logistics

Education / EdTech

Ecommerce & Retail

Legal / Law Firms

Marketing Agencies / Consulting

SaaS / IT / ERP

Outside the Office

What keeps my creativity alive? My art fuels how I visualize marketing strategies and brand storytelling

What Others Say

Never stuck on old school practise, always follow the trend and modern style. Use this modern style testimonial to show your proof to your audience.

Jithandar Sangram S CEO, CPMC India

"One of the most composed & insightful professionals I’ve met. Shashi blends creativity with clarity, turning ideas into impactful strategies. His curiosity truly set him apart as a leader."

Thuthu Tonnu Senior Engineer, ITS CSUEB

“A rare talent who blends design sense with strong development skills. Shashi quickly picked up technical tasks, solved problems independently, and delivered polished work every time.”

Roshni Jaiswal AVP Marketing, Janitri

“Shashi is a dedicated, hardworking marketer who approaches every task with a growth mindset. His ability to take ownership, and consistently deliver high-quality results set him apart from others.”

Kamakhya Khound General Manager, CPMC India

“Shashi is a sharp professional with the perfect mix of maturity and drive. He is calm, collaborative, and one of the best team players I’ve worked with. A rare blend of leadership and humility.”

Prabir Saikia Brand Strategy, NoBroker

"He takes a proactive approach and consistently adds value. Shashidhar is one of the best talents I’ve worked with in digital and customer experience marketing. I highly recommend him."

Subhankar Pati Data Analytics Expert, Google

"Shashi blends creative marketing talent with strong technical ability. He is one of the most knowledgeable and hard working employee I've ever known. it is always an pleasure to have a friend/colleague like him."

Dr. Lakshmi R B Dean, GIBS B-School

"He is very creative, curious, and always eager to learn. Shashidhar stands out not just for his marketing knowledge but for his commitment to excellence and leadership in everything he does."

C Anirudh Bharadwaj Business Strategist, CPMC India

"One of the most innovative and happy people I’ve ever worked with. Shashidhar brings energy and creativity to everything, from branding and website design to full-scale digital strategy."

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